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Apple Maps ad bookings open to businesses ahead of US and Canada launch

Techmeme 6 hours ago 73 min read ↗ Original

Apple has opened ad bookings for businesses on Apple Maps, with a full rollout across the US and Canada expected soon.

WHY IT MATTERS

This gives businesses a new paid placement channel within Apple Maps, expanding Apple's advertising inventory beyond search and App Store. For developers and marketers, it means planning for map-based ad campaigns ahead of the broader rollout. The limited detail in the report leaves specifics like pricing and targeting unclear.

Written by elseif from the cluster below · every claim links back to a source

The three things worth knowing

Apple has opened ad bookings for businesses on Apple Maps.

The full ad rollout is planned for the US and Canada.

Businesses can start booking ads now, before the full rollout.

THE CLUSTER

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Techmeme Apple officially opens ad bookings for businesses on Apple Maps ahead of an upcoming full rollout across the US and Canada (Ryan Christoffel/9to5Mac) 6 hours Open ↗