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Apple consolidates EU developers onto single business terms with revised commissions and a 5 percent Core Technology Commission

Apple is replacing its prior EU App Store framework with one set of business terms for all developers, adjusting commission rates and adding a 5 percent fee on digital transactions for apps distributed outside the App Store.

WHY IT MATTERS

Developers shipping in the EU face a new fee structure starting October 1st, including a 26 percent commission on Apple in-app purchases and a 5 percent Core Technology Commission on third-party and web distribution. The previous Core Technology Fee of €0.50 per download over 1 million annual installs is gone, but payment-option lock-in for 12 months limits flexibility once a developer commits to a method.

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The three things worth knowing

01

All EU developers move to a single set of business terms with commissions of 26 percent for Apple in-app purchases, 20 percent for alternate payment providers, and 15 percent for link-out purchases.

02

A 5 percent Core Technology Commission applies to digital transactions in apps distributed via third-party stores or the web, while the prior Core Technology Fee and acquisition fees are eliminated.

03

Developers must keep their chosen payment options for 12 months, and web distribution remains EU-only with eligibility requirements for marketplace operators.

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