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Ema raises $77M as AI starts eating into enterprise software and services

Ema, a startup using AI agents to automate corporate processes, raises $77M to take on enterprise software and IT services

WHY IT MATTERS

Ema's funding comes as AI competes for dollars traditionally spent on enterprise software and IT services, with major AI labs and established software companies also vying for market share

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The three things worth knowing

01

Ema has raised $140M to date and has over 50 enterprise customers, including Google and Microsoft

02

The startup's technology, called 'AI employees', helps automate multi-step business processes across existing applications

03

Ema's revenue has grown 50-fold over the past two years, with more than 90% of customers expanding beyond their initial use case

THE READ

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ORIGINAL ANALYSIS

Ema's funding will be used to expand its go-to-market operations, particularly sales and marketing, as the startup looks to take on more work traditionally handled by software and services providers

The startup's approach to automating business processes end-to-end, using a combination of domain knowledge, integrations, and orchestration, is gaining traction with its customers

Ema's focus on the human-forward model, where AI takes over implementation, integration, and consulting work, is helping the startup maintain gross margins of close to 80%

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