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Sonos announces Ace Ultra headphones, Beam Ultra soundbar, and Sonos 27 software
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Sonos has announced the Ace Ultra headphones, the Beam Ultra soundbar, and a software rebrand to Sonos 27 following a period of difficulty after its 2024 app redesign.
This launch represents Sonos attempting to recover from its problematic 2024 app redesign by introducing updated hardware and a new software identity. The Ace Ultra doubles down on active noise cancellation and battery life compared to the previous model, while the Beam Ultra adds Dolby Atmos with upward-firing drivers.
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The Sonos Ace Ultra headphones cost $449 and offer up to twice the active noise cancellation and up to 35 hours of battery life compared to the previous model.
The Sonos Beam Ultra soundbar costs $699 and features 7.1.2 Dolby Atmos with upward-firing drivers and AI-powered Speech Enhancement.
Sonos is rebranding its software platform to Sonos 27 as part of a broader recovery effort following its botched app redesign in early 2024.
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