ELSEIF
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AI Signal 390

Smartphone storage upgrades cost up to $4.68 per gigabyte at lowest tier

Manufacturers profit from upselling built-in storage by framing capacity in gigabytes rather than cost per gigabyte

WHY IT MATTERS

Engineers and users often overprovision storage due to perceived future needs, but pricing transparency reveals the real cost of upgrades. This affects both personal device purchases and enterprise fleet decisions where storage tiers are standardized.

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The three things worth knowing

01

Marginal cost per gigabyte drops from $4.68 to $0.98 across storage tiers in the example device

02

Soldered storage and lack of expandable options lock users into paying for unused capacity

03

Cloud storage subscriptions create recurring revenue from the same storage anxiety

THE CLUSTER

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ZDNET Stop paying for smartphone storage you don't need - here's a better approach Open ↗